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jewelry-care-guide

METAL GUIDE

Gold

Timeless, radiant, and versatile — gold remains a classic choice. It’s available in multiple tones and purities to suit different preferences and budgets.
14K vs. 18K: What's the Difference?
  • 14K Gold: Contains 58.5% pure gold. More durable and scratch-resistant , ideal for everyday wear.
  • 18K Gold: Contains 75% pure gold. Richer in color and slightly softer , perfect for a luxurious, warm glow.
  • Both are great options — your choice depends on whether you value richness in tone or day-to-day strength.

Yellow, White & Rose Gold

Each gold color brings its own personality to your jewellery. Here's how to choose:
Gold Type
Pros
Wearability
Care Tips
Yellow Gold
Warm, classic, traditional
Great for warmer skin tones
Regular polishing to retain shine
White Gold
Sleek, modern, looks like platinum
Very versatile, suits all tones
Rhodium plating may need refreshing
Rose Gold
Soft, romantic, vintage appeal
Flatters most skin tones
Less prone to tarnish, gentle cleaning only

Rose Gold

Rose Gold has become a favorite for modern romantics. Its pinkish hue blends vintage charm with modern elegance.
  • Why It's Loved: Romantic, feminine, and distinctive.
  • Perfect For: Engagement rings, mixed-metal styles, and everyday pieces.
  • Care Tip: Clean with mild soap and water. Avoid harsh chemicals to maintain the rosy tone.
Metal Composition / Gold Type
18 K Yellow Gold
18 K White Gold
18 K Rose Gold
Gold %
75%
75%
75%
Silver %
10-20%
18.50%
2.5%
Copper %
5-15%
1%
25.25%
Zinc %
0
5.50%
0

Platinum

A naturally white metal with a cool, clean tone — platinum is the epitome of strength and subtle luxury.
  • Durability: Heavier and denser than gold; ideal for daily wear.
  • Hypoallergenic: Perfect for sensitive skin; contains no mixed alloys.
  • Compared to Gold: More expensive but lower maintenance over time. No rhodium plating needed, and it develops a beautiful natural patina.

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